Bulmers original premier cider review (7.0/10)

” Quite practical, with the selling points of a particularly tangy appleade. Not unpleasant but lacking the key aspects of a good mature cider without much sweetness to compensate.”

Packaging

Our story begins with a co-founder named Fred who apparently cycled 500 miles in 7 days. This purportedly was on the hunt for the perfect cider apple and the label depicts 2 men named Fred and Percy riding a tandem. After this voyage the cider label specifies the apples as mainly Dabinett and Yarlington mill. This selection does however includes other apples aswell. It is supposedly a medium sweet, or more specifically, a sharp sweet cider variety.

Dabinett apples are low in acidity ( Malic acid) and derived from the orchards of Somerset; Good since this suggests a low carbon footprint. The Yarlington mill apples should provide a sweet to medium bittersweet taste and thereby provide all the necessary sweetness. These apples are also native to Somerset suggesting a distinctly Somerset cider although the label specifying Hereford perhaps exudes slight brand confusion.

There appears to be little danger of quick confusion through consumption however due to the modest alcohol concentration of just 4.5 percent.
The bottles appear pleasant and are not cursed with a horrible frilly silver foil label around the bottlenecks as used to be the case. They possess a contrasting yellow and black appearance which is aesthetically pleasing.
Bottles are each 2.3 units resulting in a fairly practical 4.6 units for 2 bottles ( just over the 3-4 do not regularly exceed value). Each bottle has a capacity of 500ml which appears of standard size.

The bottles were very good value although they had been discounted. They cost £1.09 each from B and M suggesting less dearness than Savannah, Rekorderlig and Merry down for example.
Smell

The scent is modest with a similar tone to merry down cider of acid. It is however less potent but does not provide any indication of an appley flavour. A slight fizz on opening does hint of some level of carbonation however.

Taste

On the first sip you get a delicious fruity vibe of Apple, kissed with a noticeable yet reserved level of carbonation. On the aftertaste there is definitely a very slight note of tang indicating some acidity perhaps apparent on the nose at first inhalation.
There is no real dryness left on the palette yet the moistness balances perfectly almost creating a disappearing illusion on the tongue. The appley taste while complemented by the enjoyable tang does not provide enough sweetness to be noticeable even with a large sip.

The drink therefore is a pleasant beverage with just enough alcohol to offset a watery feel. The tang and sweetness are too subtle however to shout greatness and therefore the key selling points of sharp and sweet do not come through enough. The drink has a great level of carbonation and appley flavour though and does perhaps possess a slight dryness.

The tang on the aftertaste is perhaps the most pleasant part although this is also quite ephemeral.

Summary

Overall the cider does have everything, although dryness and sweetness are too subtle to be enjoyed. The major usp though is the fruitiness of the flavour with a slightly lacking level of carbonation. Except the tang then there appears no difference or benefit over an appleade type drink. This gives the cider an immature feel which needs some tweaking and ramping up.

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